Cultural Heritage

A UKOLN Blog for the Cultural Heritage sector (now archived)

Talk at the MCG Spring Meeting 2009

Posted by Brian Kelly on May 20th, 2009

Yesterday I attended the MCG Spring Meeting 2009 which was held at the Guildhall, Bath. I had been invited to give a talk on “Engaging With The Social Web: A Risks and Opportunities Framework“, which was intended to provide a response to the first set of talks in the morning which described a variety of developments taking place in the Bath Cultural Services department. As I didn’t know in any details what those developments might entail this provided quite a challenge, especially as my talk was given immediately before the lunch break! In my talk I described the risks and opportunities framework which I had outlined in a paper I presented at the recent Museums and the Web 2009 conference. I was pleased that immediately before my talk I heard about plans to make use of Twitter and Facebook to promote Bath’s rich cultural heritage, including the Roman Baths and the Victoria Art Gallery. This particular example was one I had described previously, arguing the need to consider the intended purpose of the services (Twitter as an organisational one-way marketing channel or a two-way communications channel for peer-to-peer support and learning, for example), the perceived risks and benefits, the missed opportunities of failing to use the services and the associated costs.

Due to the lack of time I wasn’t able to describe this approach in any detail. I will remedy this in a forthcoming post in this blog. For now, however, I am providing access to a video of my talk (which is available in .avi format) via the Vimeo service.

I should also add that I have also uploaded this video to my Facebook account – and shortly after doing this I received a message from Caroline Moore saying “Thanks for posting this Brian I was unable to attend yesterday as I was at an engaging users event at the London Metropolitan Archives“. As I suggested to Ross Parry during the talk, shouldn’t we be making greater use of video to record talks at events such as the MCG Spring meeting?

One Response to “Talk at the MCG Spring Meeting 2009”

  1. Cultural Heritage » Blog Archive » Explaining the Risks and Opportunities Framework Says:

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